2025
A social awareness campaign that gives voice to victims of domestic violence who feel isolated, silenced, or afraid to seek help. Through a series of emotionally driven poster designs, motion graphics, and real-world mockups, the campaign confronts the stigma surrounding abuse and shifts the focus from victim-blaming to empowering survivors.
Category: Graphic Design, Typography, Motion Graphics
Role: Designer,
Skills: digital design, motion design
Tools: Adobe Photoshop, Adobe Illustrator, After Effects, Procreate
The design of this poster series uses a limited color palette of black, red, and white to create an alerting and striking visual that draws attention and raises awareness about domestic violence. One poster features a bold red background with black text to convey urgency and strength, while the other uses a predominantly white and black layout accented with red to subtly highlight the theme. Both posters incorporate high contrast, blurred imagery and grainy textures to evoke emotional tension, symbolizing the confusion, pain, and sense of being lost that victims often experience. The campaign also includes a motion graphic designed for a subway screen, featuring a glitch effect on the title “Voice Unbroken” to emphasize disruption, resilience, and the struggle to be heard.